Title: Easy Digital Downloads &#8211; Drip
Author: fatcatapps
Published: <strong>15 Settembre 2014</strong>
Last modified: 21 Novembre 2017

---

Ricerca i plugin

![](https://ps.w.org/edd-drip/assets/banner-772x250.png?rev=996630)

Questo plugin **non è stato testato con le ultime 3 versioni principali (major releases)
di WordPress**. Potrebbe non essere più mantenuto, o supportato, e potrebbe presentare
problemi di compatibilità se utilizzato con versioni più recenti di WordPress.

![](https://ps.w.org/edd-drip/assets/icon.svg?rev=996630)

# Easy Digital Downloads – Drip

 Di [fatcatapps](https://profiles.wordpress.org/fatcatapps/)

[Scarica](https://downloads.wordpress.org/plugin/edd-drip.zip)

 * [Dettagli](https://it.wordpress.org/plugins/edd-drip/#description)
 * [Recensioni](https://it.wordpress.org/plugins/edd-drip/#reviews)
 *  [Installazione](https://it.wordpress.org/plugins/edd-drip/#installation)
 * [Sviluppo](https://it.wordpress.org/plugins/edd-drip/#developers)

 [Supporto](https://wordpress.org/support/plugin/edd-drip/)

## Descrizione

Built for our own use at [FatcatApps.com](http://fatcatapps.com/), Easy Digital 
Downloads – Drip integrates two of our favorite tools: [Easy Digital Downloads](https://easydigitaldownloads.com/)
and [Drip](https://www.getdrip.com/).

#### Caratteristiche

**1. Purchase Tracking**
 When a customer checks out, the following event will be
fired: Made a purchase

The plugin also tracks the following properties:

 * `value` (Price of the product bought)
 * `product_name` (Name of the product bought)
 * `price_name` (The price_name [if you’re using variable pricing])

All in all, the API call to Drip will look like this:
 { “events”: [{ “email”: {
email}, “action”: “Made a purchase”, “properties”: { “value”: {price}, “product_name”:{
name}, “price_name”: {price_name} } }] }

**2. Refund Tracking**
 When a customer refunds (payment status = “Refunded”, the
following event will be fired: Refunded

The plugin also tracks the following properties:

 * `value` (Price of the product bought)
 * `product_name` (Name of the product bought)
 * `price_name` (Name of the price_name [if you’re using variable pricing])

All in all, the API call to Drip will look like this:
 { “events”: [{ “email”: {
email}, “action”: “Refunded”, “properties”: { “value”: {price}, “product_name”: {
name}, “price_name”: {price_name} } }] }

**3. Cart Abandonment Tracking**
 When a payment’s status has been “pending” for
at least 30 minutes, or when a payment’s status changes to “abandoned”, the following
event will be fired: Abandoned cart

The plugin also tracks the following properties:

 * `value` (Price of the product)
 * `product_name` (Name of the product)
 * `price_name` (Name of the price_name [if you’re using variable pricing])

All in all, the API call to Drip will look like this:
 { “events”: [{ “email”: {
email}, “action”: “Refunded”, “properties”: { “value”: {price}, “product_name”: {
name}, “price_name”: {price_name} } }] }

**4. Lifetime Value (LTV) Tracking**
 This plugin tracks your customer’s lifetime
value in a custom field called `lifetime_value`.

If a customer makes a purchase:
 lifetime_value+={price}

If a customer refunds:
 lifetime_value-={price}

For more information, [please refer to this blog post](http://fatcatapps.com/edd-drip/).

#### Contributors Welcome

Thanks to [Chris Simmons from WP BackItUp](https://www.wpbackitup.com/) and [Phil Derksen from WP Simple Pay for Stripe](https://wpsimplepay.com/)
for contributing.

Do you want to see further improvements? Please consider contributing. You can submit
a pull request here: https://github.com/davidhme/edd-drip

#### Opzioni

Please [go here](http://fatcatapps.com/edd-drip/#setup) to learn how to set up this
plugin correctly.

## Installazione

 1. Upload the plugin to the `/wp-content/plugins/` directory
 2. Activate the plugin through the ‘Plugins’ menu in WordPress
 3. Go to Downloads -> Settings -> Extensions -> Drip Settings and enter your “Drip
    API Key” and “Drip Account ID”.

## FAQ

  Installation Instructions

 1. Upload the plugin to the `/wp-content/plugins/` directory
 2. Activate the plugin through the ‘Plugins’ menu in WordPress
 3. Go to Downloads -> Settings -> Extensions -> Drip Settings and enter your “Drip
    API Key” and “Drip Account ID”.

## Recensioni

![](https://secure.gravatar.com/avatar/e4ca92737bc9ac2d5316b27ec89b36b970b10a803d74f77d5981214aaf2141a4?
s=60&d=retro&r=g)

### 󠀁[Perfect!](https://wordpress.org/support/topic/perfect-2403/)󠁿

 [danlester](https://profiles.wordpress.org/danlester/) 3 Settembre 2016

This does exactly what it describes, and does it perfectly… Thanks for releasing
this for others to use! Dan

 [ Leggi tutte le recensioni di 2 ](https://wordpress.org/support/plugin/edd-drip/reviews/)

## Contributi e sviluppo

“Easy Digital Downloads – Drip” è un software open source. Le persone che hanno 
contribuito allo sviluppo di questo plugin sono indicate di seguito.

Collaboratori

 *   [ fatcatapps ](https://profiles.wordpress.org/fatcatapps/)
 *   [ davidhme ](https://profiles.wordpress.org/davidhme/)

[Traduci “Easy Digital Downloads – Drip” nella tua lingua.](https://translate.wordpress.org/projects/wp-plugins/edd-drip)

### Ti interessa lo sviluppo?

[Esplora il codice](https://plugins.trac.wordpress.org/browser/edd-drip/) segui 
il [repository SVN](https://plugins.svn.wordpress.org/edd-drip/), segui il [log delle modifiche](https://plugins.trac.wordpress.org/log/edd-drip/)
tramite [RSS](https://plugins.trac.wordpress.org/log/edd-drip/?limit=100&mode=stop_on_copy&format=rss).

## Changelog

#### 1.4.1

 * Fix: A bug in 1.4.0 removed `price_name` from the `Made a purchase` event
 * Fix: `first_name` custom field didn’t get saved.

#### 1.4.0

 * Added first name to drip properties: This is useful for outbound emails vs full
   name
 * Added is_renewal to event: This is useful for segmenting renewal customers from
   new purchases.

#### 1.3.1

 * Removed quantity value for the “Made a Purchase” event

#### 1.3

 * Changed behavoir of “Abandoned” – event. “Abandoned Cart” will be triggered if
   the payment status is pending for at least 30 minutes.

#### 1.2.0.2

 * Fix: Purchases weren’t tracked properly with some payment gateways (PayPal)

#### 1.2.0.1

 * Fix: Only trigger the “Made a Purchase” event when the payment status is “complete”
 * New feature: Fire an event when EDD payment status = “Abandoned”

#### 1.1

 * Fixed a bug: price_name wasn’t tracked correctly

#### 1.0.1

 * Fixed typo in readme.txt

#### 1.0

 * Release iniziale

## Meta

 *  Versione **1.4.1**
 *  Ultimo aggiornamento **9 anni fa**
 *  Installazioni attive **10+**
 *  Versione WordPress ** 3.9.1 o superiore **
 *  Testato fino alla versione **4.9.0**
 *  Lingua
 * [English (US)](https://wordpress.org/plugins/edd-drip/)
 * Tag
 * [drip](https://it.wordpress.org/plugins/tags/drip/)[edd](https://it.wordpress.org/plugins/tags/edd/)
   [email](https://it.wordpress.org/plugins/tags/email/)[Email Marketing](https://it.wordpress.org/plugins/tags/email-marketing/)
   [marketing automation](https://it.wordpress.org/plugins/tags/marketing-automation/)
 *  [Visualizzazione avanzata](https://it.wordpress.org/plugins/edd-drip/advanced/)

## Valutazioni

 5 su 5 stelle.

 *  [  2 recensioni a 5-stelle     ](https://wordpress.org/support/plugin/edd-drip/reviews/?filter=5)
 *  [  0 recensioni a 4-stelle     ](https://wordpress.org/support/plugin/edd-drip/reviews/?filter=4)
 *  [  0 recensioni a 3-stelle     ](https://wordpress.org/support/plugin/edd-drip/reviews/?filter=3)
 *  [  0 recensioni a 2-stelle     ](https://wordpress.org/support/plugin/edd-drip/reviews/?filter=2)
 *  [  0 recensioni a 1-stelle     ](https://wordpress.org/support/plugin/edd-drip/reviews/?filter=1)

[La tua recensione](https://wordpress.org/support/plugin/edd-drip/reviews/#new-post)

[Vedi tutte le recensioni](https://wordpress.org/support/plugin/edd-drip/reviews/)

## Collaboratori

 *   [ fatcatapps ](https://profiles.wordpress.org/fatcatapps/)
 *   [ davidhme ](https://profiles.wordpress.org/davidhme/)

## Supporto

Hai qualcosa da dire? Ti serve aiuto?

 [Chiedi nel forum di supporto](https://wordpress.org/support/plugin/edd-drip/)

## Dona

Vuoi supportare lo sviluppo di questo plugin?

 [ Fai una donazione per questo plugin ](https://fatcatapps.com/)