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Pixel Manager for WooCommerce – Conversion Tracking, Google Ads, GA4, TikTok, Dynamic Remarketing

Pixel Manager for WooCommerce – Conversion Tracking, Google Ads, GA4, TikTok, Dynamic Remarketing

Di alekv
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Anteprima in tempo reale

Descrizione

The Pixel Manager is the most complete conversion tracking plugin for WooCommerce. Set up Google Ads conversion tracking, Google Analytics GA4 e-commerce tracking, Meta/Facebook Pixel, TikTok Pixel, and more – in minutes, not hours. No coding required.

Unlike Google Tag Manager (GTM), which requires significant technical expertise to configure WooCommerce e-commerce tracking correctly, the Pixel Manager provides a turnkey solution with over 12 years of development. It automatically handles edge cases like payment gateway redirects, order duplication prevention, and consent mode – all the things that take hours to get right with manual tag management.

🚀 Endorsed by Google’s Tag Team

This plugin was recommended to us by Google’s Tag Implementation Team. That should say enough.

dice @dpackert24

This plugin was demonstrated to me by a Google Tagging Support person. ‘nough said 🙂

says @galbaras

We’re using this for our biggest clients and it’s working great!

says @wodobo

Pixel Manager for WooCommerce is the go-to plugin for both tech wizards and casual users.

says @chxz

What makes the Pixel Manager different?

Most WooCommerce tracking plugins only handle the basics: firing a conversion pixel on the thank you page. The Pixel Manager goes much further. It tracks the entire e-commerce customer journey – from product impressions and add-to-cart events through checkout and purchase – across all major advertising and analytics platforms simultaneously. This gives you complete data for conversion optimization, dynamic remarketing audience building, and accurate ROAS reporting.

The Pro version adds server-side tracking (Conversion API / CAPI) that sends conversion data directly from your server to advertising platforms. This bypasses browser limitations like ad blockers, Safari ITP cookie restrictions, and network issues – typically recovering up to 30% more conversions that browser-only tracking misses. Our unique Automatic Conversion Recovery (ACR) feature goes even further by automatically identifying and recovering missed conversions nightly.

Benefici principali

✅ Easy setup – just enter your tracking IDs and you’re done.
✅ Accurate e-commerce event tracking across all platforms.
✅ GDPR and CCPA compliant with Google Consent Mode v2.
✅ Works with 15+ consent management platforms out of the box.
✅ Lightweight – won’t slow down your WooCommerce store.
✅ Payment Gateway Accuracy Report – diagnose conversion tracking drops.
✅ Automatic Conversion Recovery (ACR) – recover lost conversions (Pro).

Free Tracking Pixels

  • Google Ads Pixel – conversion value tracking, dynamic remarketing, cart item data
  • Google Analytics Pixel (GA4) – full Enhanced E-Commerce tracking
  • Meta Ads Pixel (Facebook Pixel) – remarketing events and custom audiences
  • Hotjar Pixel – heatmaps and session recordings

Funzionalità gratuite

  • Google Tag Gateway for Advertisers – first-party tracking through Google’s servers
  • Google Consent Mode v2 – full compliance with EU, UK, and US privacy regulations
  • Google Ads Dynamic Remarketing – build audiences based on product interactions
  • Google Ads Cart Item Tracking – feed cart data to Smart Shopping and Performance Max campaigns
  • Google Shopping New Customer Parameter – optimize for new customer acquisition
  • GA4 Enhanced E-Commerce – track product impressions, add to cart, checkout steps, and purchases
  • Meta Remarketing Events – ViewContent, AddToCart, InitiateCheckout, Purchase
  • Basic Order Duplication Prevention – avoid counting the same conversion twice
  • Customizable filters – fine-tune tracking output for your specific setup
  • Lazy-loaded product list support – works with infinite scroll and AJAX product loading
  • Payment Gateway Accuracy Report – identify which payment gateways cause conversion tracking drops

Have a look at the full feature list over here.

Premium Tracking Pixels

  • Adroll Ads
  • Contentsquare Statistics
  • CrazyEgg Analytics
  • LinkedIn Ads
  • Microsoft Ads (Bing Ads)
  • Outbrain Ads
  • Pinterest Ads
  • Reddit Ads
  • Snapchat Ads
  • Taboola Ads
  • TikTok Ads
  • X (Twitter) Ads
  • VWO (Visual Website Optimizer) – A/B testing

Funzionalità Premium

  • Automatic Conversion Recovery (ACR) – automatically recover missed conversions nightly
  • Server-side tracking (CAPI) – Meta, TikTok, Pinterest, Snapchat, Reddit, GA4 Measurement Protocol
  • Prevenzione avanzata della duplicazione degli ordini
  • Google Ads Enhanced Conversions – first-party data for improved attribution
  • Google Ads Conversion Adjustments – send refund data back to Google Ads
  • Scroll Tracking – measure how far visitors scroll on your pages
  • Tracciamento automatico dei clic su telefono e link

Have a look at the full feature list over here.

Ready to recover lost conversions and get accurate tracking data? Visit sweetcode.com to learn more about the Pro version.

Documentazione

Comprehensive setup guides, troubleshooting, and API references: Open the documentation

News

Gestione del consenso

The Pixel Manager integrates with all major Consent Management Platforms (CMPs) to ensure your tracking pixels respect visitor consent choices. It supports Google Consent Mode v2, including region-specific consent defaults for the EU, UK, and US states with privacy regulations.

Compatible consent management plugins:

Please read the following for additional setup information

Requisiti

List of requirements

Revisione della sicurezza

Although we follow security best practices, we wanted to ensure that we didn’t miss anything. Per questo motivo, abbiamo fatto revisionare il plugin da Patchstack, un’azienda di cybersicurezza specializzata nella sicurezza di WordPress.

Il riassunto del loro report era: “Non siamo stati in grado di rilevare alcuna vulnerabilità che possa avere un impatto serio sullo stato di sicurezza del plugin”.

Programma gestito di divulgazione delle vulnerabilità

Ci impegniamo a garantire la sicurezza dei nostri clienti e dei loro dati. Se ritieni di aver trovato una vulnerabilità di sicurezza in Pixel Manager per WooCommerce, ti invitiamo a segnalarla tramite Patchstack, il nostro partner per la sicurezza. Patchstack gestisce un programma di divulgazione delle vulnerabilità (mVDP) che ci aiuta a ricevere, smistare e rispondere alle vulnerabilità segnalate. Patchstack offre anche una ricompensa per la divulgazione responsabile delle vulnerabilità di sicurezza. Segnala una vulnerabilità

Screenshot

  • Pagina delle impostazioni

Installazione

  1. Carica la directory dei plugin nella tua directory dei plugin /wp-content/plugins/

  2. Attiva il plugin attraverso il menu ‘Plugin’ in WordPress

  3. Ottenere l’ID di conversione di Google Ads e l’etichetta di conversione. Troverai entrambi i valori nel codice di tracciamento della conversione di Google Ads. Ottieni l’ID di conversione e l’etichetta di conversione.

  4. Nel pannello di amministrazione di WordPress vai su WooCommerce e poi nel menu ‘Google Ads Conversion Tracking’. Inserisci l’ID di conversione e l’etichetta di conversione nei rispettivi campi.

  5. Consulta la nostra documentazione e segui le nostre guide all’installazione. Ecco alcune delle nostre guide più popolari:

  6. And read through our FAQ.

FAQ

How does Pixel Manager compare to Google Tag Manager (GTM)?

While Google Tag Manager is free, it requires significant technical expertise and many hours of configuration to set up proper WooCommerce e-commerce tracking. You need to create custom data layers, configure triggers and tags for each platform, handle consent mode integration manually, and test extensively to avoid tracking errors. The Pixel Manager provides a turnkey alternative that’s optimized specifically for WooCommerce with over 12 years of development. It automatically configures the correct e-commerce events, handles edge cases like payment gateway redirects and order deduplication, and includes unique features like Automatic Conversion Recovery (ACR) and the Payment Gateway Accuracy Report that GTM cannot replicate. Most users find Pixel Manager saves dozens of hours compared to manual GTM setup, while delivering more accurate conversion data.

What is server-side tracking (Conversion API / CAPI) and why does it matter?

Server-side tracking sends conversion data directly from your WooCommerce server to advertising platforms like Meta (Facebook), TikTok, Pinterest, Snapchat, Reddit, and Google Analytics 4 – rather than relying solely on browser-based pixels. This results in more reliable, accurate tracking because it works even when browser tracking is limited by ad blockers, Safari ITP cookie restrictions, browser privacy settings, VPNs, or network issues. Our Pro version typically recovers up to 30% more conversions compared to browser-only tracking, directly improving your campaign optimization and ROAS calculations.

How does Automatic Conversion Recovery (ACR) work?

ACR is our unique Pro feature that automatically recovers conversions missed due to tracking issues – whether from payment gateway redirects (like PayPal), browser limitations, ad blockers, or network problems. It runs nightly using the WordPress Action Scheduler, identifies WooCommerce orders that weren’t properly tracked by your advertising pixels, and sends the conversion data to your advertising platforms retroactively (within the allowed attribution windows). This can recover approximately 50% of otherwise lost conversions, directly improving your Google Ads, Meta, and TikTok campaign performance.

Does the Pixel Manager support Google Consent Mode v2?

Yes. The Pixel Manager fully supports Google Consent Mode v2, including the new ad_user_data and ad_personalization parameters required by Google since March 2024. It also supports region-specific consent defaults for the EU, UK, and 11+ US states with privacy regulations. The plugin integrates with 15+ consent management platforms (CMPs) out of the box, automatically adjusting tracking behavior based on visitor consent choices. This ensures your WooCommerce store is compliant with GDPR, CCPA, and other privacy regulations while still collecting the maximum amount of conversion data allowed.

What WooCommerce e-commerce events does the Pixel Manager track?

The Pixel Manager tracks the complete e-commerce customer journey: product list views (impressions), product detail views, add to cart, remove from cart, begin checkout, add payment info, and purchase events. These events are sent simultaneously to all configured tracking pixels (Google Ads, GA4, Meta, TikTok, etc.) with standardized product data including product ID, name, category, brand, price, and quantity. This comprehensive event tracking powers Google Analytics GA4 Enhanced E-Commerce reports, Google Ads Smart Shopping and Performance Max campaigns, Meta dynamic remarketing ads, and TikTok product catalog campaigns.

Can I use the Pixel Manager to track Google Ads conversions on WooCommerce?

Yes. The Pixel Manager makes Google Ads conversion tracking setup on WooCommerce straightforward. Simply enter your Google Ads Conversion ID and Conversion Label, and the plugin automatically tracks purchase conversions with accurate order values, fires dynamic remarketing events for audience building, sends cart item data to optimize Performance Max and Shopping campaigns, tracks the Google Shopping new customer parameter for new customer acquisition campaigns, and supports Enhanced Conversions (Pro) for improved attribution using first-party data.

Will the Pixel Manager slow down my WooCommerce store?

No. Performance is a core design priority. The back-end code is small and efficient with fast, cached database queries. Larger tasks like ACR processing run during off-peak hours using the WordPress Action Scheduler. The front-end JavaScript library is compiled, tree-shaken to only load code for active pixels, minified, and pre-compressed with gzip and brotli. The Pro version adds lazy loading of the tracking library to further reduce impact on page load time. Many users report the Pixel Manager is faster than alternative tracking plugins and significantly lighter than a comparable Google Tag Manager setup.

Esiste una documentazione dettagliata per il plugin?

Yes. Head over to this link: Documentation

Come posso controllare se il plugin funziona correttamente?

  1. Disattiva qualsiasi tipo di plugin di caching e/o di minificazione.
  2. Esci dal negozio.
  3. Disattiva qualsiasi tipo di ad-blocker o script-blocker nel tuo browser.
  4. Cerca una delle tue parole chiave e fai clic su uno dei tuoi annunci.
  5. Acquista un prodotto dal tuo negozio.
  6. Attendi almeno 48 ore prima che la conversione appaia in Google Ads (di solito ci vogliono solo poche ore).

Con Google Tag Assistant potrai anche vedere il tag sulla pagina dei ringraziamenti.

HPOS (High Performance Orders Storage)

Il Pixel Manager è pronto per la nuova funzionalità di WooCommerce High Performance Orders Storage (HPOS).

Compatibilità dei plugin

Il nostro plugin è progettato per funzionare perfettamente con il 99,99% degli altri plugin. Nel raro caso di un conflitto con un plugin di terze parti, di solito troviamo in fretta una soluzione.

Per illustrare la sua ampia compatibilità, ecco alcuni esempi di plugin di terze parti che funzionano bene con Pixel Manager:

  • Async Javascript
  • Autoptimize
  • CartFlows
  • Cloudflare Plugin
  • Cost of Goods for WooCommerce (WPFactory)
  • Doofinder per WooCommerce
  • FlyingPress
  • Hummingbird
  • Litespeed Cache
  • Litespeed ESI
  • NitroPack
  • Siteground Optimizer
  • W3 Total Cache
  • WooCommerce Brands
  • WooCommerce Composite Products
  • WooCommerce Cost of Goods (SkyVerge)
  • WooCommerce Deposits
  • WooCommerce Google Product Feed
  • Iscrizioni WooCommerce
  • WooCommerce Wishlists
  • Regole di sconto Woo
  • WP Fastest Cache
  • Gestore dei feed di WP Marketing Robot
  • WP Optimize
  • WP Rocket
  • WP Super Cache
  • YITH WooCommerce Brands
  • YITH WooCommerce Wishlist

Si tratta solo di un piccolo campione, Pixel Manager dovrebbe integrarsi senza problemi con quasi tutti gli altri plugin che usi.

Hai dei video che mostrano come impostare il plugin e come sfruttarlo al meglio?

Yes, they are part of the step by step documentation. Head over to this link: Documentation

Sto riscontrando un errore fatale e sto eseguendo vecchie versioni di WordPress e/o WooCommerce. Cosa posso fare?

Poiché questo è un plugin gratuito non supportiamo le vecchie versioni di WordPress e WooCommerce. Dovrai aggiornare la tua installazione.

Sto usando un gateway di pagamento off-site e le conversioni non sono state tracciate. Cosa posso fare?

Offsite payment gateways (like PayPal Standard) redirect visitors away from your WooCommerce store during checkout, which can prevent browser-based conversion tracking from firing. The free version cannot fully solve this, but the Pro version’s Automatic Conversion Recovery (ACR) feature specifically addresses this problem by detecting untracked orders and sending the conversion data server-side. We generally recommend using direct payment gateways (like Stripe, PayPal Commerce Platform, or Mollie) for the best tracking accuracy and higher conversion rates.

Nel test ho fatto tutto bene, ma ancora non funziona. Cosa posso fare?

Ecco una lista non esaustiva di cause che potrebbero interferire con il codice del plugin.

  • I plugin di minificazione cercano di minificare il codice JavaScript del plugin. Non tutti i plugin di minification lo fanno sufficientemente bene e quindi possono causare problemi. Disattiva la minificazione JavaScript e riprova.
  • Anche il caching potrebbe causare problemi se è impostato in modo troppo aggressivo. Generalmente non abilitare mai il caching HTML su un negozio WooCommerce, perché può causare problemi con i plugin che generano output dinamico.

Sto avendo dei problemi nel backend del mio negozio. Le pagine di amministrazione si vedono in modo strano e i popup non si chiudono quando faccio clic. Come posso risolvere?

Probabilmente hai attivato qualche script-blocker o un ad-blocker. Disattivalo e i problemi dovrebbero sparire. Di solito puoi disattivare il blocker solo per quel particolare sito (come il tuo backend di WooCommerce).

Il nostro plugin inietta pixel di tracciamento sul frontend dei negozi WooCommerce. Di conseguenza, gli script del nostro plugin vengono aggiunti ad alcune liste di filtri per la privacy. L’idea è quella di impedire l’esecuzione degli script quando la persona che visita un negozio ha un ad blocker abilitato e vuole visitare il frontend del negozio. Questo va benissimo per chi visita il frontend del negozio; diventa però un problema per chi amministra il negozio perché avrà un blocker attivato nel browser e dovrà visitare il backend del negozio.

Purtroppo non abbiamo modo di approvare in generale i nostri script in tutti i blocker per il backend di WooCommerce.

Pertanto consigliamo a chi amministra il negozio di escludere il proprio negozio dal blocker nel suo browser.

Dove posso riportare un bug o suggerire miglioramenti?

Riporta il tuo problema nel forum di supporto di Pixel Manager for WooCommerce: link
Puoi inviare il link anche alla pagina principale del tuo negozio, se pensi che possa essere di aiuto.

How can I report security bugs?

You can report security bugs through the Patchstack Vulnerability Disclosure Program. The Patchstack team helps validate, triage, and handle any security vulnerabilities. Report a security vulnerability.

Recensioni

Outstanding Performance & Rock-Solid Reliability

1 Marzo 2026 1 risposta
Pixel Manager Pro for WooCommerce is, by far, the most reliable tracking plugin we have ever used. It consistently delivers results that far exceed its cost, making it one of the best investments for any serious WooCommerce store. The accuracy and stability of the tracking (across Meta, Google, and other platforms) give us full confidence in our data, which is critical for scaling campaigns and making informed marketing decisions. Since implementing it, our tracking infrastructure has become significantly more robust and dependable. What truly sets this plugin apart is the team behind it. The developers continuously improve and evolve the product, keeping up with platform changes and adding meaningful enhancements. Every time we’ve reached out for support, they’ve been responsive, knowledgeable, and genuinely committed to solving the issue. If you rely on performance marketing and need precise, trustworthy tracking, this plugin is absolutely essential. Highly recommended.

massive limitations (confirmed by support)

1 Marzo 2026 1 risposta
We using in a project the free version of this plugin. This plugin do not support one of the major CMP plugin (borlabs). To make it working you need to custom code and use the api. So finally there is no integration for borlabs present which will work out of the box. Switched to another pixel tracker plugin which support it out of the box without any line of custom code. Managing around 200 projects with this plugin and now we going to switch all to another thirdparty pixel integration which support borlabs without custom coding.

Annoying NAGs

28 Gennaio 2026 2 risposte
Want a permanent nag on your dashboard, with the “dismiss” button magically ignored on the next refresh? Then you’re in the right place 🙂
Leggi tutte le recensioni di 396

Contributi e sviluppo

“Pixel Manager for WooCommerce – Conversion Tracking, Google Ads, GA4, TikTok, Dynamic Remarketing” è un software open source. Le persone che hanno contribuito allo sviluppo di questo plugin sono indicate di seguito.

Collaboratori

“Pixel Manager for WooCommerce – Conversion Tracking, Google Ads, GA4, TikTok, Dynamic Remarketing” è stato tradotto in 8 lingue. Grazie a chi traduce per il contributo.

Traduci “Pixel Manager for WooCommerce – Conversion Tracking, Google Ads, GA4, TikTok, Dynamic Remarketing” nella tua lingua.

Ti interessa lo sviluppo?

Esplora il codice segui il repository SVN, segui il log delle modifiche tramite RSS.

Changelog

1.58.1

Release date – 10.03.2026

  • New: Added support for WooCommerce’s built-in Cost of Goods Sold feature for profit margin calculations (available since WooCommerce 9.5)
  • Tweak: Improved COGS retrieval to only check active sources, preventing stale data from deactivated plugins

1.58.0

Release date – 02.03.2026

  • New: Added unified IP exclusion filter (pmw_ip_exclusion_list) to block specific IPs and CIDR ranges from all tracking — browser pixels, browser-initiated S2S, server-side purchase events, and SSP proxy
  • New: Declared compatibility with WooCommerce Product Instance Caching (experimental feature in WooCommerce 10.5+)
  • Tweak: Added support for suppressed Google Ads and GA4 tags in the Google Tag Gateway Proxy

1.57.0

Release date – 24.02.2026

  • New: Implemented account created event tracking
  • New: Added Abilities API integration
  • Tweak: Implement cross-tab session synchronization for improved data consistency
  • Tweak: Added modern styling and impact indicators to opportunity cards
  • Tweak: Bumped up WC version compatibility to 10.5
  • Tweak: Enhanced GTG Proxy: Improved config resilience, reduced unnecessary health check requests, and added periodic config refresh
  • Tweak: Implemented REST API for saving settings via AJAX; refactored admin tabs and enhance section rendering
  • Tweak: Update styles for impact badges and add Google Automated Discounts and Customer Reviews opportunities

1.56.0

Release date – 02.02.2026

  • Tweak: Google Tag Gateway Proxy: Improved handling of config file

1.55.1

Release date – 29.01.2026

  • Fix: Fixed the bug which did not save the dismissed button click in the database for the trial notification

1.55.0

Release date – 26.01.2026

  • Tweak: Activated an opportunity notification for the Google Tag Gateway Proxy feature
  • Tweak: Updated pixel registry adapter capabilities for consistency with the decentralized architecture
  • Tweak: Added filter to control output of cart item data inline script for theme compatibility
  • Tweak: Refactored the internal event handling system for better maintainability
  • Tweak: Large refactor which renamed wpm to pmw
  • Tweak: Enhanced event handling for product variations and improve conditional triggers
  • Tweak: Enhanced active opportunities notification with impact level breakdown and improved styling
  • Tweak: Revamped rating notice UI and logic for better user experience
  • Tweak: Enhanced opportunities header with statistics and dismissal tracking
  • Tweak: Added backup section styles and improve table row highlighting
  • Tweak: Updated documentation links to use the new path structure
  • Tweak: Added Cookie Confirm CMP integration
  • Tweak: Added support for Beautiful and Responsive Cookie Consent plugin
  • Tweak: Updated script behavior for tracking on specific pages when Flying Press is active
  • Tweak: Enhanced race condition protection when renaming temporary config file in GTG_Proxy
  • Tweak: Improved proxy URL handling based on GTG handler type in Pixel Manager
  • Tweak: Updated GTG handler detection logic to rely on session cache and remove unnecessary server-side checks
  • Tweak: Updated GTG proxy config cache handling on activation and improve config file management
  • Fix: Add back view_cart event listener
  • Fix: Prevent division by zero for free orders in order value calculation

1.54.1

Release date – 15.12.2025

  • Tweak: Added a missing check for Contentsquare

1.54.0

Release date – 15.12.2025
* Tweak: Admin UX improvements in the settings page.
* Tweak: Refactored opportunity card output: sort by impact level and streamline dismissed opportunities
* Tweak: Enhanced client IP address handling
* Tweak: Added external object cache detection and enhanced debug info output
* Tweak: Enhanced transient handling: add verification for transient storage to improve reliability with external object caches

1.53.0

Release date – 09.12.2025

  • New: Implement Google Tag Gateway Proxy for proxying requests to Google’s First-Party Servers
  • Tweak: Added support for loading deprecated functions with user toggle in settings
  • Tweak: Simplified documentation link retrieval by removing unnecessary parameters
  • Tweak: Added notification badges
  • Tweak: Enhanced Facebook Pixel script loading and user data caching
  • Tweak: Added multiple enhancement opportunity notifications for various settings
  • Tweak: Added crossDomain option to AJAX requests
  • Tweak: Replaced jQuery.ajax with native script loading for improved performance and error handling
  • Tweak: Removed unused code and files

1.52.1

Release date – 03.12.2025

  • Tweak: Added new documenation links.
  • Tweak: Updated the GA4 tag ID format.
  • Tweak: Updated Google tag ID suppression logic in functions.js
  • Tweak: Implemented public front-end API for third-party integrations with event dispatching and consent context

1.52.0

Release date – 01.12.2025

  • Tweak: Bumped up WP version compatibility to 6.9
  • Tweak: Filter out non-existent or unpublished products from transient data
  • Tweak: Refactored pixel file structure to unify server-side and browser-side handling, implementing a centralized pixel registry for improved management and automatic detection of active pixels.
  • Tweak: Added validations for some input data.

1.51.1

Release date – 27.11.2025

  • Fix: Fixed chunk loading compatibility with script optimization plugins (that combine JavaScript) by setting the .js public path dynamically (with an absolute instead of a relative path).
  • Fix: Disabled the Composer APCU optimization since it caused loading issues on a small subset of servers.

1.51.0

Release date – 25.11.2025

  • New: Event filtering system.
  • Tweak: Added error handling in the queue runner.
  • Tweak: Added null and undefined check in visitor permission logic.
  • Tweak: Updated the documentation links.
  • Tweak: Bumped up Facebook CAPI API version to v24.0.
  • Fix: Fixed chunk loading compatibility with script optimization plugins (SiteGround Optimizer, Autoptimize, WP Rocket, etc.) by implementing webpack runtime publicPath configuration.

1.50.1

Release date – 19.11.2025

  • Fix: Fixed undefined check for visitorAllowed cache.

1.50.0

Release date – 16.11.2025

  • New: Split the tracking library into chunks to only load the necessary code for the active pixels and features.
  • Tweak: Switched bot detection from IP based to user-agent based for better accuracy, flexibility, and much smaller file size.
  • Tweak: Added support in the pmw_google_ads_conversion_identifiers filter for multiple labels for the same Google Ads conversion ID.
  • Tweak: Updated vendor packages.
  • Tweak: Added filter to take over control of the Reddit tracking pixel in case the Reddit pixel is active in the Pixel Manager and the official Reddit for WooCommerce plugin is also active.

1.49.3

Release date – 06.11.2025

  • Tweak: Replaced Cody widget with Chatbase widget.
  • Tweak: Added chatbot widget with side panel.
  • Fix: Fixed product ID validation and filtered unpublished products in get_products_for_datalayer_by_product_ids. (CVE-2025-12545)

1.49.2

Release date – 07.10.2025

  • Tweak: Expanded consent mode regions by adding entries for 11 additional U.S. states.
  • Tweak: Updated the add-to-cart URL parameter handling to include an optional quantity parameter.
  • Tweak: Added payment type details to Google Analytics events.
  • Tweak: Refactored order item price handling for Google Ads cart items to always exclude tax.
  • Tweak: Automatically detect disabled Google tags after combining Google tags and prevent running a config command for them.
  • Tweak: Updated vendor packages.
  • Tweak: Refactored gateway analysis calculations for improved clarity and accuracy.
  • Tweak: Bumped up WC version compatibility to 10.2
  • Fix: Moved the GLA activation filter to the init hook. It prevented other Pixel Manager filters from being applied.

1.49.1

Release date – 18.06.2025

  • Tweak: Updated plugin URI to SweetCode site.
  • Tweak: Automatic options backup on plugin upgrades.
  • Fix: Fixed edge-case XSS vulnerabilities related to unquoted product ID injection in post-editing scenarios. Exploitation required specific conditions and permissions.
  • Fix: Fixed the “Show recent log file” link in the logs tab.

1.49.0

Release date – 10.06.2025

  • New: Added a new queue runner _pmwq for developers who want to run Pixel Manager functions, no matter when the Pixel Manager is loaded.
  • New: Added a new automatic settings backup feature.
  • Tweak: Updated Wistia embed script and styling for better integration.
  • Tweak: Various admin UX improvements.
  • Tweak: Added a health check for the Google Tag Gateway.
  • Tweak: Removed some unused code.
  • Tweak: Added method to convert LTV order values to base currency when the shop uses specific multi-currency plugins.
  • Tweak: Improved payment gateway retrieval logic.
  • Tweak: Bumped up WC version compatibility to 9.9

1.48.0

Release date – 22.05.2025

  • New: Support for Google tag gateway for advertisers.
  • Tweak: Many code improvements to reduce Plugin Check warnings and errors.
  • Tweak: Bumped up WP version compatibility to 6.8
  • Tweak: Bumped up WC version compatibility to 9.8
  • Tweak: Added filter to declare WP Consent API compatibility.
  • Tweak: Removed some cruft.
  • Tweak: Added console log for Meta (Facebook) custom event tracking.
  • Tweak: Updated vendor packages.
  • Tweak: Optimized the show_variation event listener to prevent issues on small subset of themes.
  • Tweak: Added optional fallback URL for the script loader.
  • Tweak: Optimized filter loading.
  • Tweak: Optimized the event script for Google shortcodes.
  • Tweak: Improved the cache purge logic to also purge transients that cache certain options.
  • Fix: Removed a possible recursion to prevent a memory overallocation error in some edge cases in class-opportunties.php.
  • Fix: Fixed the facebook_for_woocommerce_integration_pixel_enabled filter.

1.47.1

Release date – 17.04.2025

  • New: Released the free version of the plugin on the woocommerce.org marketplace.

1.47.0

Release date – 31.03.2025

  • Tweak: Cast permission callback return values to prevent semgrep warnings.
  • Tweak: Added a feature to show the PMW pro features demo in the wp.org playground.
  • Tweak: Removed some cruft.
  • Tweak: Added new pmw_options filter that allows to filter the options array before it is used.
  • Tweak: Added order extra details output that helps with debugging.
  • Tweak: Improved the loading logic to prevent fatal errors if several versions of the plugin are activated at the same time.
  • Tweak: Numerous code syntax improvements.
  • Tweak: Improved variation name output for GA4.
  • Tweak: Added support fo the new WooCommerce internal brand feature.
  • Tweak: Improved the update_cart event listener.

1.46.1

Release date – 27.01.2025

  • Tweak: Cast permission_callback input variable into bool.
  • Tweak: Workaround for a rare Google tracking ID URL bug.
  • Tweak: Added a safeguard to prevent a fatal error in some edge cases when third-party code changes the data output from a string to an array in prepare_custom_rest_handlers.
  • Tweak: Bumped up WC version compatibility to 9.6

1.46.0

Release date – 09.01.2025

  • New: Added support for the Cookiefirst CMP.
  • Tweak: Added safeguard to get_payment_gateways method to prevent a fatal error in some edge cases when a payment gateway is not following the WooCommerce standard.
  • Tweak: Added data collection placeholder for gateway analysis when the analysis is run when no orders have been processed through the Pixel Manager yet.
  • Tweak: Bumped up WC version compatibility to 9.5
  • Tweak: Bumped up WP version compatibility to 6.7
  • Tweak: Switched gtag.js ID priority from GA4 to Google Ads, as GA4 in rare cases is buggy and returns a 404.
  • Tweak: Prevent double logging of payment method change.
  • Tweak: Reactivated the AI support chat bot.

1.45.0

Release date – 29.10.2024

  • Tweak: Allow shop managers to access the settings page.
  • Tweak: Updated vendor packages.

Earlier versions

For the changelog of earlier versions, please refer to the changelog in the /changelog-archive/ folder.

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